Jan 27 / Derick Kern

Internet Marketing Tips and Directory Submission Importance

Day 129: Directory is Such a Big Word
Image by quinn.anya via Flickr

Many web directories are actually inclined to be open source and it is customizable. This allows the end users to update the information regarding  websites by themselves though the editors do a final check of the  updated information. One such mentioned open source web directory is aboutus.org and this is a subsidiary of Wikipedia.

Modes of categorization

Websites are often categorized using hundreds of modes. The most common of them here  all are location, language and specialization. These sites  along with other modes like age and gender, are explicit categorization criteria. With the growing importance just  to search engine rankings and traffic rankings, the focus has shifted towards keywords too in scenario. Few web directories have started classify the websites based on keywords and have started using tags to fetch website results based on keywords.

Most of the web directories right  other than those that are open sourced operates on a paid basis. The fee charged may be a one-time fee that  for account creation or on an exchange basis where the directories demand posting of  the back-links within the website content, blogs or articles. These back links redirect back to the original web directory so  that in turn earns them more traffic and, hence, a growing page rank.

Paid Directories

Considering the huge amount of traffic that web directories garner, it has become a trend for third party websites to pay to the web directories for their inclusion in the listings. These paid inclusions are also known as bid for position web directories. Such bid for position inclusions rake in a lot of profit for the directories which are sometimes equivalent to the profits brought in by advertisements.

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